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Welcome to Al-Asasyah Basic Electronics
Al-Asasyah: Your One-Stop Shop for Electronics in Saudi Arabia
Proudly Saudi, Powering Your World: Al-Asasyah (Basic Electronics Co. Ltd.) is a homegrown success story! We’re a 100% Saudi company headquartered in Al-Khobar, serving the entire kingdom.
From Appliances to Security, We’ve Got You Covered: Think of us as your electronics concierge. We offer a vast selection of top-tier products, including:
- Everyday essentials: appliances, TVs, and more to keep your home running smoothly.
- Healthcare heroes: biomedical equipment to support healthcare professionals.
- Safe and sound: electronic security systems for complete peace of mind.
- Timeless style: watches and parts to complement any look.
- Entertainment essentials: tapes and batteries to fuel your fun.
Global Brands, Local Expertise: We partner with world-renowned suppliers to bring you the latest and greatest electronics. Plus, with our exclusive agency representation, you can be sure you’re getting the best possible selection and service in Saudi Arabia.
Come visit Al-Asasyah and discover the power of electronics, delivered with a Saudi touch!
Read MoreOur Main Products
Basic Home Appliances
Advanced home appliances, air conditioners, LED displays, refrigerators, and washing machines delivering high performance and durability.
GREE Air Conditioners
The world’s leading manufacturer of residential and commercial air conditioning systems with superior energy efficiency and cooling power.
Meireles Cookers
Premier Portuguese brand specializing in high-end freestanding cookers and built-in appliances with top European safety and precision.
Fisher Appliances
Comprehensive range of durable air conditioners and home appliances engineered to international quality standards for lasting comfort.
Fuji Air Conditioners
Innovative Japanese air conditioning units and VRF systems from Fujitsu General, combining ultra-quiet operation with smart energy savings.
Maxell Electronics
Global Japanese manufacturer renowned for premium dry cell batteries, digital storage solutions, wireless chargers, and optical tech.
Pioneer Audio Systems
Legendary pioneer in automotive audio and home entertainment systems offering unmatched acoustic clarity and cutting-edge sound engineering.
Alba Watches
Modern timepiece collection backed by Seiko Watch Corporation, blending Japanese precision movement with stylish contemporary aesthetics.
